During the preproduction phase, I work closely with the marketing creative director to understand the campaign's vision and goals. I start by selecting an ideal location and meeting with property managers to assess suitability for the photoshoot. Once the area is finalized, I partner with a production company, working together to source and secure talent. My responsibilities also include organizing housing accommodations, creating detailed schedules, shot lists, and prop lists, and ensuring that all logistics are in place for a smooth and successful shoot.
Plan and Execution